"I close my eyes, only for a moment, and the moment's gone..."
Just wanted to give a quick update:
The limited release for the Invisible Backpack 1.1.16 has officially ended. I know that some really liked the design and uniqueness of the appearance, and we really appreciate your positive feedback!
But that being said, I want to take a moment and remind everyone what we strive for in our designs, which is usability. That means making items that are not beautiful just because of the way they look, but because of the way they feel when you use it. We always believed that truly beautiful things do not ask for attention and, therefore, do not try to make items you would want to hang on a wall for everyone to see. That is why we do not add logos or any other unnecessary markings or features. The things we design are not here to tell the world what you are all about with its appearance, you have to do it yourself . The backpack or anything else is only here to help you do that by getting out of your way (great functionality, simple and versatile appearance).
"It's here to help you get s%$t done!"
So if you were wondering why we changed the appearance in the 2.0.16, this is why. This is not to say the v1 was bad in any way. But as with all things, design changes and matures as we who make it do.
We do not plan on abandoning the v1 design all together, but for now, we won't be restocking them. And now, Ikea Monkey: